Li Beer Palette | Color Chips

Color Palette

Li Beer — Packaging

2C0A07
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HEX #2C0A07
RGB rgb(44,10,7)
HSL
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CMYK
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SVG PNG
322321
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HEX #322321
RGB rgb(50,35,33)
HSL
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CMYK
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SVG PNG
140805
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HEX #140805
RGB rgb(20,8,5)
HSL
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CMYK
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SVG PNG
AEA6A4
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HEX #AEA6A4
RGB rgb(174,166,164)
HSL
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CMYK
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C3BCBB
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HEX #C3BCBB
RGB rgb(195,188,187)
HSL
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CMYK
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4C0804
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HEX #4C0804
RGB rgb(76,8,4)
HSL
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CMYK
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SVG PNG
5E3D1C
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HEX #5E3D1C
RGB rgb(94,61,28)
HSL
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CMYK
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SVG PNG
928887
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HEX #928887
RGB rgb(146,136,135)
HSL
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CMYK
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#2C0A07
#322321
#140805
#AEA6A4
#C3BCBB
#4C0804
#5E3D1C
#928887
Li Beer

This palette was extracted from

Li Beer

Award-Winning Packaging

About the Design

This design features Black, Dark Gray, Silver, Maroon, Saddle Brown, and Gray.

About the Award-Winning Packaging Design: The package design of Li aims to celebrate the origin of Chinese beer brewing history found in Yangshao cultural site. Li adopts a traditional Chinese brewing recipe to convey traditional Chinese beer culture. The package in the form of Shuang-Er-Ni-Yu also the salamander fish, pattern pottery bottle instills the historical brewing recipe and the flavor to users. Elegant pictures and archaistic fonts enhance the essence and historical sense of Li.

This palette has a cozy feel, evoking comfort and energy.

View at A' Design Award

Li Beer, the source of these colors, was designed by China Resources Snow Breweries.

Color Data for Professionals

Technical color information for designers and developers. Click any value to copy.


Black
65.5% Black
Web Formats
HEX #2C0A07
RGB 44,10,7
HSL hsl(5, 73%, 10%)
HWB hwb(5, 3%, 83%)
Print & Design
CMYK cmyk(0%, 77%, 84%, 83%)
HSV hsv(5, 84%, 17%)
Perceptual (Color Science)
LAB lab(6.94, 17.09, 7.86)
LCH lch(6.94, 18.81, 24.7°)
XYZ xyz(1.19, 0.77, 0.29)
OKLab oklab(0.2039, 0.0501, 0.0274)
Accessibility (WCAG 2.1)
Aa
On White
18.20:1
AAA Pass
Aa
On Black
1.15:1
Fail
Aa
White on Color
18.20:1
AAA Pass
Aa
Black on Color
1.15:1
Fail
0.8%
Relative Luminance
0.0077
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Black
8.4% Black
Web Formats
HEX #322321
RGB 50,35,33
HSL hsl(7, 20%, 16%)
HWB hwb(7, 13%, 80%)
Print & Design
CMYK cmyk(0%, 30%, 34%, 80%)
HSV hsv(7, 34%, 20%)
Perceptual (Color Science)
LAB lab(15.44, 6.8, 4.14)
LCH lch(15.44, 7.96, 31.3°)
XYZ xyz(2.19, 1.99, 1.71)
OKLab oklab(0.2736, 0.0208, 0.0108)
Accessibility (WCAG 2.1)
Aa
On White
15.02:1
AAA Pass
Aa
On Black
1.40:1
Fail
Aa
White on Color
15.02:1
AAA Pass
Aa
Black on Color
1.40:1
Fail
2.0%
Relative Luminance
0.0199
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Black
8.0% Black
Web Formats
HEX #140805
RGB 20,8,5
HSL hsl(12, 60%, 5%)
HWB hwb(12, 2%, 92%)
Print & Design
CMYK cmyk(0%, 60%, 75%, 92%)
HSV hsv(12, 75%, 8%)
Perceptual (Color Science)
LAB lab(3.01, 3.52, 2.52)
LCH lch(3.01, 4.33, 35.6°)
XYZ xyz(0.4, 0.33, 0.19)
OKLab oklab(0.1517, 0.0184, 0.0146)
Accessibility (WCAG 2.1)
Aa
On White
19.69:1
AAA Pass
Aa
On Black
1.07:1
Fail
Aa
White on Color
19.69:1
AAA Pass
Aa
Black on Color
1.07:1
Fail
0.3%
Relative Luminance
0.0033
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Gray
4.0% Gray
Web Formats
HEX #AEA6A4
RGB 174,166,164
HSL hsl(12, 6%, 66%)
HWB hwb(12, 64%, 32%)
Print & Design
CMYK cmyk(0%, 5%, 6%, 32%)
HSV hsv(12, 6%, 68%)
Perceptual (Color Science)
LAB lab(68.72, 2.51, 2.06)
LCH lch(68.72, 3.25, 39.4°)
XYZ xyz(37.79, 38.95, 40.64)
OKLab oklab(0.7313, 0.008, 0.0055)
Accessibility (WCAG 2.1)
Aa
On White
2.39:1
Fail
Aa
On Black
8.79:1
AAA Pass
Aa
White on Color
2.39:1
Fail
Aa
Black on Color
8.79:1
AAA Pass
39.0%
Relative Luminance
0.3895
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Silver
3.7% Gray
Web Formats
HEX #C3BCBB
RGB 195,188,187
HSL hsl(8, 6%, 75%)
HWB hwb(8, 73%, 24%)
Print & Design
CMYK cmyk(0%, 4%, 4%, 24%)
HSV hsv(8, 4%, 76%)
Perceptual (Color Science)
LAB lab(76.77, 2.27, 1.38)
LCH lch(76.77, 2.66, 31.2°)
XYZ xyz(49.46, 51.16, 54.27)
OKLab oklab(0.8006, 0.0072, 0.0037)
Accessibility (WCAG 2.1)
Aa
On White
1.87:1
Fail
Aa
On Black
11.23:1
AAA Pass
Aa
White on Color
1.87:1
Fail
Aa
Black on Color
11.23:1
AAA Pass
51.2%
Relative Luminance
0.5116
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Maroon
3.6% Red
Web Formats
HEX #4C0804
RGB 76,8,4
HSL hsl(3, 90%, 16%)
HWB hwb(3, 2%, 70%)
Print & Design
CMYK cmyk(0%, 89%, 95%, 70%)
HSV hsv(3, 95%, 30%)
Perceptual (Color Science)
LAB lab(13.94, 30.52, 19.97)
LCH lch(13.94, 36.47, 33.2°)
XYZ xyz(3.09, 1.72, 0.28)
OKLab oklab(0.2699, 0.0862, 0.0492)
Accessibility (WCAG 2.1)
Aa
On White
15.63:1
AAA Pass
Aa
On Black
1.34:1
Fail
Aa
White on Color
15.63:1
AAA Pass
Aa
Black on Color
1.34:1
Fail
1.7%
Relative Luminance
0.0172
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Saddle Brown
3.6% Brown
Web Formats
HEX #5E3D1C
RGB 94,61,28
HSL hsl(30, 54%, 24%)
HWB hwb(30, 11%, 63%)
Print & Design
CMYK cmyk(0%, 35%, 70%, 63%)
HSV hsv(30, 70%, 37%)
Perceptual (Color Science)
LAB lab(28.91, 10.85, 25.77)
LCH lch(28.91, 27.96, 67.2°)
XYZ xyz(6.49, 5.8, 1.88)
OKLab oklab(0.3911, 0.0294, 0.0593)
Accessibility (WCAG 2.1)
Aa
On White
9.72:1
AAA Pass
Aa
On Black
2.16:1
Fail
Aa
White on Color
9.72:1
AAA Pass
Aa
Black on Color
2.16:1
Fail
5.8%
Relative Luminance
0.0580
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Gray
3.1% Gray
Web Formats
HEX #928887
RGB 146,136,135
HSL hsl(5, 5%, 55%)
HWB hwb(5, 53%, 43%)
Print & Design
CMYK cmyk(0%, 7%, 8%, 43%)
HSV hsv(5, 8%, 57%)
Perceptual (Color Science)
LAB lab(57.53, 3.55, 1.88)
LCH lch(57.53, 4.02, 27.9°)
XYZ xyz(25.03, 25.47, 26.51)
OKLab oklab(0.6352, 0.0111, 0.005)
Accessibility (WCAG 2.1)
Aa
On White
3.45:1
Large Only
Aa
On Black
6.09:1
AA Pass
Aa
White on Color
3.45:1
Large Only
Aa
Black on Color
6.09:1
AA Pass
25.5%
Relative Luminance
0.2547
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

This palette was extracted from China Resources Snow Breweries's recognized creation "Li Beer".

About China Resources Snow Breweries

China Resources Snow Breweries

China Resources Snow Breweries is a distinguished enterprise celebrated by the A' Design Award. Their designs showcases excellence in product design.

Founded in 1993, China Resources Snow Breweries (China) Co., Ltd (CR Snow Breweries) is a nationwide professional beer company that brews and sells beer. Headquartered in Beijing, China, the company has a high-end brand matrix of "Chinese local brands + international brands ". From 2006 to 2014, the total sales volume of CR Snow Beer ranked the leading position in China's beer market for nine consecutive years. In 2013, the sales volume of Snow Beer single brand reached 10.62 million liters. In 2013, the total sales volume of China Resources Snow Beer reached 11.72 million liters. Become the first "double 10 million tons" enterprise in China's beer industry.

Discover more color palettes from China Resources Snow Breweries' award-winning work.

Golden A' Packaging Design Award 2022

About the Award

Golden A' Packaging Design Award 2022

Li Beer was awarded with the Golden A' Packaging Design Award in 2022. The A' Design Award is a well-established design recognition initiative that honors exemplary design excellence. Award recipients are determined through rigorous evaluation by qualified design professionals representing multiple disciplines. The Golden status signifies significant creative merit as evaluated by the evaluation panel.

A' Packaging Design Award

Elevate your product's first impression with innovative packaging design. The packaging award category highlights exceptional creativity, functional innovation, and environmental consciousness in packaging solutions.

Recognizes: Bottles, Boxes, Cans, Pouches, Tubes, Cartons, Wrappers, Bags and More.

More Palettes from Li Beer

Each image reveals a unique color story. Click to explore.

Li Beer - View 2
5E1E20
802E2F
A13F3F
C05250
0E0607
D86663
401416
E97470
Li Beer - View 3
424048
1D1214
0A080C
302A31
6A6875
55525E
4A2E1E
351A0E
Li Beer - View 4
4A3527
332319
C3997F
85634C
674B39
AA7F64
1F140D
D1AE97
Li Beer - View 5
5C2D19
100A0A
693D2B
251C1A
310408
3A3534
764D3C
4B4748

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53B3C8
E8DBD6
E4C6B7
F0EDF0
EE9C66
E67942
CBC680
D0AA95
833,311 ID#162482